The colourful and informative fourth edition of the Malta Baby & Kids Directory and

www.maltababyandkids.com

supported by GasanMamo Ltd was this week launched at a ‘Magical Party’ for kids and parents at the Animal Park at Razzett, Inspire in Marsascala where children were entertained by a magician, went on train rides and went horse-riding.

The 2010 edition of the Malta Baby & Kids Directory boasts a striking painting for a front cover created by Sebastian Micallef winner of the front cover painting competition for children entitled ‘A Magical Playground’.

This includes more listings, exciting ideas and inspiration for days out as well as interesting articles concerning the upbringing of children.

Similarly to previous editions the directory aims to assist parents to make informed decisions for their children. It contains sections on Pregnancy & Birth, Health, Childcare, Days Out, Activities, Parties, Shopping, Sports Activities, Travel and General Advice.

Lisa Grech, publisher of the directory said of the book and website “This year’s edition is packed with new listings and exciting ideas for parents. We have meticulously researched on behalf of parents, services and facilities available as well as included more ideas for entertaining children. Together with our website www.maltababyandkids.com we aim to keep parents informed and inspired. For the month of July in conjunction with the launch we are offering the content of the book on our website if purchased online for 6 Euros instead of 8 Euros in the shops plus a free copy of the book which will also entitle the user to free monthly newsletters. This year’s edition also includes vouchers”. “Also pregnant women are entitled to a free copy of the book from Mothercare, Premaman, The Lullaby, Hometrends Baby & Kids and St James’ hospital”.

Julian Mamo, Director of GasanMamo and father of three young children said of this initiative “both the publication and the availability of access to the content online are essential in assisting parents make important decisions for their child’s life. GasanMamo in our capacity as one of Malta’s leading Insurance companies hope to similarly assist parents when deciding how to protect their health and assets for the future benefit of the child and the family”.

In conjunction with the launch Nathan Farrugia CEO of Inspire also announced the launch of the ‘Christmas card for Inspire’ competition to be organised by Malta Baby & Kids Directory and printed at Gutenberg at no cost. The competition is open to all children from the ages of 1 to 14 years and the twelve winning paintings will be chosen to feature on the cards. All the proceeds from cards sold will go directly to Inspire. For further information about the competition refer to www.maltababyandkids.com